Sometimes the thrill of building a conscious business around your passion is enough for you to accept average profits. However, passion doesn’t pay the bills and volunteering in your business isn’t a sustainable option in the long-term.

If you want your business to make a bigger impact in the world, it needs to be able to stand on its own two feet in the profitability stakes.

Over the past ten years, as I’ve built multiple profitable conscious businesses and coached others to do the same, I’ve seen many conscious business builders make similar mistakes that have impacted their profitability.

In this episode I share seven of the most common mistakes that conscious business builders make that stop them from growing a thriving and profitable business and creating a lasting positive impact in the world.

To work with me and apply for Conscious Business Builders go to

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Laura Trotta is one of Australia’s leading home sustainability experts. Fusing her professional expertise as an environmental engineer with the down-to-earth pragmatism that comes from being a busy mum, Laura is an eco thought leader who’s not afraid to challenge the status quo.